Zara (originally Zara Home) is the global Spanish fashion brand that produces high quality, modern fashion clothing. Started in 1975, Zara is founded by Amancio Ortega Gaona and his wife Rosalía Mera García.
While the brand’s origins are humble, the brand’s store in the Malasaña neighbourhood of Madrid soon became a popular hangout for local college students.
The brand of Zara is a step away from the traditional retailing chain. It offers a range of clothing for both men and women, beauty products, accessories and shoes.
The brand’s success is attributed to its store’s unique selling point: the availability of clothing from a wide range of international designers without the need to go shopping.
Zara Brand is a fashion brand that sells clothing, accessories, and home décor. Zara is the only fast-fashion brand that exclusively uses vertical integration to source and manufacture all its products.
Zara is a brand that has received attention for its gender-specific and non-gender-specific fashion.
It was the first major clothing retailer to make a conscious point of using gender-neutral clothing such as unisex shirts and T-shirts in its stores.
This approach to fashion is called gender-neutral inclusive clothing and Zara pioneered it.
Zara Brand Details:
|Brand Value||$14.7 B|
|1-Yr Value Change||9%|
|Brand Revenue||$21.9 B|